Marketing & Customer Experience
Behavior insights, segmentation, conversion prediction, customer 360 dashboard.
Liona unifies customer data from all channels into a customer 360 dashboard. Customer Analytics provides behavior insights, automatic segmentation, and conversion prediction for data-driven marketing and retention strategy.
Built on LionaCX →
All use casesThe problem
Customer data scattered, no insights, decisions not data-driven.
- Customer data scattered across WhatsApp, email, CRM, and separate systems.
- No customer 360 view for holistic customer understanding.
- Marketing and retention decisions based on intuition, not data.
- No conversion or churn prediction for proactive strategy.
How it works
- 1
Data aggregation
Customer Analytics unifies customer data from WhatsApp, web chat, Instagram, and CRM into customer 360.
- 2
Insight & segmentation
AI provides behavior insights, auto-segmentation based on patterns and preferences.
- 3
Predict conversion & churn
AI predicts conversion for leads and churn risk for existing customers.
- 4
Data-driven strategy
Marketing & retention teams build strategy based on AI insights and predictions.
Questions
How does the AI predict conversion and churn?
AI uses machine learning trained from historical data. For conversion: engagement patterns, purchase history, campaign response. For churn: declining engagement, inactivity, complaints, sentiment. Models are updated periodically for high accuracy.